When Growth Gets Chaotic,
Clarity Becomes the Strategy.
“I don’t come in to add more activity. I come in to eliminate everything that doesn’t compound.”
Most companies don’t have a marketing problem.
They have a clarity problem.
Katherine Lehman has spent 17 years inside growth — from early-stage startups racing to product-market fit, to Fortune 500 teams navigating the complexity that comes with scale. She has led marketing for companies in logistics, SaaS, and e-commerce, built four businesses from the ground up, and served as a fractional CMO for leadership teams that needed someone who could think at the strategic level and operate at the execution level simultaneously.
Her approach doesn’t start with campaigns or channels. It starts with the question most marketing leaders skip: what does this business actually need to grow, and what’s getting in the way?
The result is marketing that isn’t just creative — it’s connected to revenue, aligned with operations, and built for the way teams actually work.
Five Talks.
Zero Fluff.
The Boring Industry Advantage
B2B · Brand · Industry AuthorityHow B2B brands stop competing on price and start competing on presence. Most companies lose deals not because their product is weak — but because their marketing is forgettable. This talk shows why “boring” is your most underutilized asset.
AI as a Growth Lever
AI · Operations · ImplementationImplementation strategies for leadership teams that can’t afford to get this wrong. AI isn’t a strategy. It’s infrastructure. Katherine cuts through the noise to show exactly where AI creates compounding leverage — and where it becomes expensive distraction.
Marketing From Zero
Startups · GTM · Revenue FoundationHow early-stage companies build for revenue, not vanity metrics. Building marketing from scratch isn’t about doing everything. It’s about identifying the three things that compound — and executing them with discipline until they do.
The Partnership Multiplier
Partnerships · Ecosystem · RevenueEcosystem-led growth for companies ready to scale past their own ceiling. The fastest-growing companies don’t just acquire customers — they build ecosystems. Katherine maps the partnership architecture that creates compounding growth without proportional headcount cost.
Stack Clarity
MarTech · RevOps · InfrastructureAuditing your marketing infrastructure for scalable, revenue-connected growth. Most marketing tech stacks are built by accident and audited never. Katherine shows how to assess, rationalize, and align your infrastructure so it accelerates execution instead of creating drag.
As Heard On · As Seen In
16 Appearances.
One Consistent Message.
Secret Experts Podcast
February 26 2026
Podcast
Fractional vs Consultant: How to Scale B2B SaaS Without the Full-Time Overhead
EMA | eMarketing Association
May 14 2026
Publication
Katherine Lehman on Human-Centered Marketing in the Age of AI
Design to Discipline
November 11 2025
Podcast
AI Systems Without Losing the Human Touch
Word On The Street
February 12 2025
Podcast
Retail Trends and the Future of Consumer Marketing
The Business Library
January 29 2025
Podcast
Why Your Marketing Strategy Is Failing and How to Fix It
SupplyChainBrain
August 22 2025
Podcast
Forgettable Is a Choice: Why Supply Chain Marketing Needs a Shake-Up
Talk Commerce
April 23 2025
Podcast
Beyond Borders: Transforming E-Commerce Returns with Katherine Lehman at Shop Talk
Female Fractionals
August 28 2025
Podcast
Guest appearance with Amanda Nizzere on fractional leadership and strategic marketing
Racklify
Feb 15 2025
Event
Cross-Border Returns: How ReturnBear Tackles the Hidden Costs of E-Commerce Returns
The Future of BizTech
May 24 2025
Podcast
From Landfill to Goldmine: How Shopify Sellers Flip Returns into Pure Profit
RetailWire
May 5 2025
Publication
The Dirty Secret Behind Product Returns — and Why “Just Send It Back” Isn’t So Simple
FlavorCloud
May 31 2024
Podcast
Inside FlavorCloud: Katherine Lehman on International Shipping and Marketing
Pathmonk
Jun 12, 2024
Podcast
Revolutionizing Last-Mile Delivery: Acquisition & Marketing Insights
Quickfire Marketing
Nov 5 2024
Podcast
MQLs Are Dead: How Katherine Lehman Thinks About Revenue-Connected Marketing
The Marketing Stir
Apr 11 2023
Podcast
Katherine Lehman on modern B2B marketing, operations, and building brands that actually convert
SupplyChainBrain
November 21 2023
Publication
Is Grocery Delivery Dead? What the Data Actually Says
What Changes When Katherine’s in the Room
01
Operational Rigor
Katherine doesn’t deliver frameworks she read in a book. She brings systems she’s built, broken, fixed, and scaled inside real companies across three industries. When she talks about marketing operations, she’s talking from reps — not research.
02
Strategic Clarity
Most marketing problems aren’t marketing problems. They’re alignment problems, prioritization problems, and communication problems wearing a marketing hat. Katherine surfaces root causes fast — which is why engagements that start short tend to extend.
03
Execution That Moves
A strategy that stays in a deck is not a strategy. Katherine is wired to move — from diagnosis to decision to implementation without the analysis paralysis that stalls most organizations. Teams describe her as “the person who actually makes things happen.”
Work With Katherine
Every Engagement Starts With a Conversation.
Keynote Speaking
0145–90 minutes · In-Person or VirtualKatherine delivers one of five signature keynotes — or a custom talk built around your audience’s specific challenges. Every session includes customized industry framing and dedicated Q&A.
Workshops
02Half-Day or Full-Day · In-Person or VirtualFor companies that want more than inspiration. Workshops go deep on one specific challenge. Teams leave with a working document, not a slide deck.
Fractional CMO
033–12 Month Embedded EngagementKatherine joins your leadership team as a fractional Chief Marketing Officer — setting strategy, managing execution, and building the infrastructure for scalable growth. This is not consulting. This is operating.
Executive Advisory
04Monthly or Quarterly · OngoingFor founders and senior executives who need a strategic thinking partner — someone to pressure-test decisions, identify blind spots, and provide the perspective that comes from seeing growth problems across multiple verticals.
Podcast & Media
05Guest Appearances · Panels · CommentaryKatherine speaks to marketing strategy, AI implementation, operational growth, and leadership — with the rare combination of strategic depth and clear, no-jargon communication that podcast audiences actually engage with.
Ready to Bring Katherine In?
Direct contact: katherine@ktcreativity.com