Strategic Growth Operator · Keynote Speaker · Fractional CMO

When Growth Gets Chaotic,
Clarity Becomes the Strategy.

Katherine Lehman works with leadership teams navigating high-stakes growth — bringing 17 years of operational rigor, marketing intelligence, and strategic execution to organizations that can’t afford to waste time on theory.
Katherine Lehman — Strategic Growth Operator and Keynote Speaker
17 Yearsof Experience
4 CompaniesBuilt from the Ground Up
Fortune 500to Funded Startups
3 VerticalsLogistics · SaaS · E-Commerce
AS FEATURED IN AND RECOGNIZED BY
Katherine Lehman

“I don’t come in to add more activity. I come in to eliminate everything that doesn’t compound.”

About Katherine

Most companies don’t have a marketing problem.
They have a clarity problem.

Katherine Lehman has spent 17 years inside growth — from early-stage startups racing to product-market fit, to Fortune 500 teams navigating the complexity that comes with scale. She has led marketing for companies in logistics, SaaS, and e-commerce, built four businesses from the ground up, and served as a fractional CMO for leadership teams that needed someone who could think at the strategic level and operate at the execution level simultaneously.

Her approach doesn’t start with campaigns or channels. It starts with the question most marketing leaders skip: what does this business actually need to grow, and what’s getting in the way?

The result is marketing that isn’t just creative — it’s connected to revenue, aligned with operations, and built for the way teams actually work.

Award-winning strategist. Recognized by Supply Chain Brain. Certified by the eMarketing Association. Trusted by companies across logistics, SaaS, and e-commerce from pre-revenue to public.
Keynote Topics

Five Talks.
Zero Fluff.

Each keynote is built for a specific business outcome — not just a memorable hour on stage. Katherine customizes every engagement to the audience’s industry, maturity stage, and strategic priorities.

The Boring Industry Advantage

B2B · Brand · Industry AuthorityHow B2B brands stop competing on price and start competing on presence. Most companies lose deals not because their product is weak — but because their marketing is forgettable. This talk shows why “boring” is your most underutilized asset.

AudienceB2B marketing leaders, logistics, manufacturing, supply chain teams
OutcomeA brand differentiation framework for industries that default to commodity positioning

AI as a Growth Lever

AI · Operations · ImplementationImplementation strategies for leadership teams that can’t afford to get this wrong. AI isn’t a strategy. It’s infrastructure. Katherine cuts through the noise to show exactly where AI creates compounding leverage — and where it becomes expensive distraction.

AudienceMarketing teams, operations leaders, executive teams evaluating AI adoption
OutcomeA practical, prioritized AI implementation roadmap without vendor hype or analysis paralysis

Marketing From Zero

Startups · GTM · Revenue FoundationHow early-stage companies build for revenue, not vanity metrics. Building marketing from scratch isn’t about doing everything. It’s about identifying the three things that compound — and executing them with discipline until they do.

AudienceFounders, startup marketing leads, seed-to-Series B teams
OutcomeA prioritized growth framework for resource-constrained teams who need traction now

The Partnership Multiplier

Partnerships · Ecosystem · RevenueEcosystem-led growth for companies ready to scale past their own ceiling. The fastest-growing companies don’t just acquire customers — they build ecosystems. Katherine maps the partnership architecture that creates compounding growth without proportional headcount cost.

AudienceRevenue leaders, growth operators, business development teams
OutcomeA partnership framework that turns co-marketing into a primary revenue channel

Stack Clarity

MarTech · RevOps · InfrastructureAuditing your marketing infrastructure for scalable, revenue-connected growth. Most marketing tech stacks are built by accident and audited never. Katherine shows how to assess, rationalize, and align your infrastructure so it accelerates execution instead of creating drag.

AudienceMarketing ops, CMOs, RevOps leaders, operations-oriented executive teams
OutcomeA tech stack rationalization framework that connects every tool to a revenue outcome

As Heard On · As Seen In

16 Appearances.
One Consistent Message.

Podcasts, publications, and industry stages across logistics, e-commerce, SaaS, and marketing strategy.

SupplyChainBrain

Podcast
Forgettable Is a Choice: Why Supply Chain Marketing Needs a Shake-Up

Female Fractionals

Podcast
Guest appearance with Amanda Nizzere on fractional leadership and strategic marketing

Design to Discipline

Podcast
AI Systems Without Losing the Human Touch

Word On The Street

The Beta Podcast: Retail Trends and the Future of Consumer Marketing

The Business Library

Podcast
Why Your Marketing Strategy Is Failing and How to Fix It

OnFleet

FeatureRevolutionizing Last-Mile Delivery: Acquisition & Marketing Insights

FlavorCloud

PodcastInside FlavorCloud: Katherine Lehman on International Shipping and Marketing

The Future of BizTech

PodcastFrom Landfill to Goldmine: How Shopify Sellers Flip Returns into Pure Profit

The Marketing Stir

PodcastKatherine Lehman on modern B2B marketing, operations, and building brands that actually convert

Quickfire Marketing

PodcastMQLs Are Dead: How Katherine Lehman Thinks About Revenue-Connected Marketing

Racklify

PodcastCross-Border Returns: How ReturnBear Tackles the Hidden Costs of E-Commerce Returns

Talk Commerce

PodcastBeyond Borders: Transforming E-Commerce Returns with Katherine Lehman at Shop Talk

RetailWire

PublicationThe Dirty Secret Behind Product Returns — and Why “Just Send It Back” Isn’t So Simple

SupplyChainBrain

PublicationIs Grocery Delivery Dead? What the Data Actually Says

Secret Experts Podcast

PodcastFractional vs Consultant: How to Scale B2B SaaS Without the Full-Time Overhead

EMA | eMarketing Association

PublicationKatherine Lehman on Human-Centered Marketing in the Age of AI

What Katherine Brings

What Changes When Katherine’s in the Room

Every engagement — whether it’s a 60-minute keynote or a 6-month embedded advisory — is designed around one outcome: your team leaves with more clarity than they arrived with.

01

Operational Rigor

Katherine doesn’t deliver frameworks she read in a book. She brings systems she’s built, broken, fixed, and scaled inside real companies across three industries. When she talks about marketing operations, she’s talking from reps — not research.

02

Strategic Clarity

Most marketing problems aren’t marketing problems. They’re alignment problems, prioritization problems, and communication problems wearing a marketing hat. Katherine surfaces root causes fast — which is why engagements that start short tend to extend.

03

Execution That Moves

A strategy that stays in a deck is not a strategy. Katherine is wired to move — from diagnosis to decision to implementation without the analysis paralysis that stalls most organizations. Teams describe her as “the person who actually makes things happen.”

Work With Katherine

Every Engagement Starts With a Conversation.

Katherine works with companies at different stages and in different capacities. Here’s where to start.

Ready to Bring Katherine In?

Whether you’re building a conference program, planning a leadership offsite, or need someone embedded in your executive team — the next step is a 20-minute conversation.
Katherine speaks both in-person and virtually. She works with startups, growth-stage companies, and Fortune 500 teams across logistics, SaaS, and e-commerce.
Direct contact: katherine@ktcreativity.com